Professional trade fair communication and tracking in this course is to ensure the expertise of the conversation as well as to coordinate the distribution of roles among the participating employees. At the same time, the trade fair objectives on the part of the Executive Board must be clearly defined and communicated to the participating employees. Only in the last step the whole team of exhibitors is in terms of fair behaviour and his fit to make. This exhibition training with practical character”reflects and optimizes the appearance and behavior of your booth staff. Your staff with current strategies are at the same time and made – for effective customer response measurement, as well as a demand-oriented and goal-oriented interviewing of visitors familiar result: successful talks and more qualified leads! As a trade show exhibitor you will be after this seminar able to estimate what visitors to speak are and which are not and how they initiate the fair conversation successfully with the appropriate opening questions and interview techniques and can lead. The special feature of this open trade fair training is that we cannot use actual booths on the Deutsche Messe Hannover in addition to the actual part of the training for individual practical exercises as realistic as possible to form off the trade talks. “” Objectives and contents of this seminar include: goals and expectations of visitors of DOS and Don’ts in the behavior of the knife and contact your trade fair appearance: important steps for a successful adjustment and preparation body language, appearance and appearance participants check “: fair types and stylish conversation strategy conversation getting started: the correct opening questions about the opening effective leadership techniques for exhibition talking degree in the trade fair contact: adoption and whereabouts after the conversation is before the conversation”: The seminar at experts and executives from exhibitors of all industries are aimed at consistent follow-up system and fair while tracking, plan which exhibitions or your Fair want to make professionally and successfully.